SHE WHO MANAGES THE ‘GOLD’, MAKES THE RULES…

March 11, 2016

ABOUT DAVID
David Bach is one of America’s most prolific and bestselling financial authors of our time who has helped millions around the world learn how to live and finish rich through his books, seminars, television appearances.
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“There’s no money in women and money.” In 1994 when I wanted to teach my first workshop for women, I was told this repeatedly by men older than me in the management of my firm. They all said that I should drop the idea. Other brokers teased me. In simple terms I was told, “There is no money in women and money.” I was told women were not investors and couldn’t make decisions…that they only invested in CD’s, weren’t interested and certainly would not attend a class on the topic of women and money.

Fortunately I didn’t listen to these naysayers and I pushed forward. All excited to launch my first seminar, I turned to a local newspaper to run my first ad (a big investment of $500 at the time). The ad guy (an older man) actually laughed at me over the phone and said, “Son—I don’t want to take your money. Running that ad is just flushing money down the toilet. There is no way you are going to teach a class on women and money and have any women there.”

Well again, fortunately I didn’t listen. I invited my clients and my mom (of course), who then invited her friends—and as they say, the rest is history. That first seminar taught in Lafayette, California would have over 150 women attend (225 RSVP’d—and the room couldn’t fit them all). Since then, we have taught this class throughout the U.S. and Canada in thousands of cities. Between the book, Smart Women Finish Rich, and the seminar, over a million women have been educated on sound financial principles to live a rich life where their money decisions align with their values.

So why the long post? My friends, I have just completely updated my Smart Women Finish Rich seminar for 2014, and we are doing a “soft launch” before year end, where we will present over 75 seminars in 14 markets over 30 days.

If you have read the book or ever wanted to attend the class, this is your chance. Come show “them” that women are interested in money, that you are managing your own money and that you are the economic powerhouses of America.

My Grandma Bach always said, “She who manages the ‘gold,’ makes the rules.”

Come make your own rules.

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Hey there, I’m David.

Thank you. Over the past 30 years, I've had the privilege of reaching over 100 million people through my books, podcast, and media appearances. I've written 12 national bestsellers including The Automatic Millionaire®, Smart Women Finish Rich®, and The Latte Factor—with over 7 million copies sold in more than 20 languages. 

I've been honored to appear on NBC's Today Show over 100 times and have been featured on The Oprah Winfrey Show, CNN, Fox News, CNBC, and more. My work has been profiled in The New York Times, Forbes, TIME, and The Wall Street Journal. 

What has always driven me and still does is this: I want to help you live and finish rich. Whether you're just starting out or looking to make smarter financial choices, I'm here to guide you with real conversations and proven strategies.

At seven, my grandma handed me a stock certificate instead of a Happy Meal. That moment sparked my lifelong mission: to help you take control of your money and build lasting wealth.

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Bach Wisdom & Sixteen Timeless Truths

These truths have come from over 30 years of learning. Mostly from experience and also mentors. Feel free to pass them along.